Take The Stage
Brand Identity
Campaign Creative
Crowdfunding
After suffering considerable damage during the 2011 Christchurch earthquakes, The Isaac Theatre Royal has since been restored and successfully reopened. The venue committed to considerable loans with interest to commence in 2016. To ensure the venue remains open and available to the community and local productions. The Isaac Theatre Royal and Boosted came together to run the largest crowd-funded campaign in New Zealand, raising over $300,000 on boosted.co.nz.
Taking inspiration from the nuances and traditions of the theatre, The campaign spoke positively to engage a local Christchurch audience with a sense of nostalgia and celebration.