My Food Bag
Brand Partnership
Celebrating My Food Bag’s sponsorship of Auckland Netball, a campaign was created to raise brand awareness and remind customers why My Food Bag is a great choice for busy families.
Building on the seasonal colour palette to create stand-out on a busy netball court, a playful idea was implemented creating a team from seasonal fruit and vegetables. Coming together to form a joyful and somewhat humorous squad expressing the variety of ingredients nutritional focus My Food Bag puts into every delivery.